Web Design Tools
Web Design Guide
Web designing entails use of a whole gamut of tools-for text, graphics, menus, flash animation, navigation, design, color selection, front selection, authoring, programming and e-commerce development. The use of technologically advanced and effective tools ensure that the website attracts target audience and lists high in the search engines and directories.
Different tools are used in different aspects of web designing. Text links use HTML meta tags, graphics along with navigation buttons, drop down menus use JavaScript and CGI among other, and special effects need tools such as Adobe Flash, and Adobe Photoshop. By far, Adobe Photoshop are the most commonly used tools in web design. Certain graphic designers also use Adobe DreamWeaver. Flash help in animation that if used well, can be an attractive feature in a website. PHP is the most common language for scripting and SQL with other database engines are used for database management on the website. Web Templates are also used for the layout of a webpage.
Apart from tools that make the site presentable and esily navigable, there also content creation tools that help in creating Search Engine Optimized (SEO) content. A word or a phrase, based on the world wide searches is rated on tools such as Overtune. Once the most populaity searched worlds in your industry are identified and short-listed, the content creators write content using these search world. This ensures that your website lists high in the search engines and directories. A combination of the right HTML text, background images, and graphic images with the right and most legible typefaces and fonts are required if website has to popular among your target audience.
Web promotion and e-commerce tools help in marketing your website. Pay-per-click Search Engine Promotion, Loyalty Programs, E-mail Campaigns and Online Games are some tools used for website promotion. Tools such as site statistics software and reporting from site searches let you know what exactly your visitor looking for. The content and marketing strategic are then adjusted accordingly.
A part from the tools, designing a good website also requires the skills and expertise of a range of professionals. A web site must essentially be written, programmed, and designed for the end users. A site that is written, codded, and designed for user friendliness and search engine visibility gets the most traffic and results in boosting sales. Again, understanding the products, service or information that your target audience is looking for important in the design, maintenance and re-design of your website.
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